- Joined
- Feb 25, 2008
- Messages
- 70,828
Retail and online bookmaker Paddy Power has re-launched its online casino offering at PaddyPower.com utilising technology and a games platform from Playtech Limited.
Paddy Power stated that Isle of Man-based Playtech had provided it with ‘a comprehensive games library’ that comprises slots and table and card games alongside ‘a wide range of branded content in both download and web-based formats’.
The multi-year deal has also seen Playtech supply the Irish operator with its player management tools that include loyalty functionality designed to create significant opportunities for Paddy Power to enhance player returns.
“We have built a strong relationship with Paddy Power over several years and are delighted to be able to further consolidate our service provision to one of the industry’s leading players through this agreement to provide our leading casino technology,” said Mor Weizer, Chief Executive Officer for
Playtech.
SOURCE - READ ENTIRE ARTICLE HERE
<a href="http://media.paddypower.com/redirect.aspx?pid=10003309&bid=4687"><img src="http://media.paddypower.com/media/201102231705_468x60.jpg" border=0></img ></a>
Paddy Power stated that Isle of Man-based Playtech had provided it with ‘a comprehensive games library’ that comprises slots and table and card games alongside ‘a wide range of branded content in both download and web-based formats’.
The multi-year deal has also seen Playtech supply the Irish operator with its player management tools that include loyalty functionality designed to create significant opportunities for Paddy Power to enhance player returns.
“We have built a strong relationship with Paddy Power over several years and are delighted to be able to further consolidate our service provision to one of the industry’s leading players through this agreement to provide our leading casino technology,” said Mor Weizer, Chief Executive Officer for
Playtech.
SOURCE - READ ENTIRE ARTICLE HERE
<a href="http://media.paddypower.com/redirect.aspx?pid=10003309&bid=4687"><img src="http://media.paddypower.com/media/201102231705_468x60.jpg" border=0></img ></a>
